How To Edit Html Inside Leadpages

leadpages-review

While it was unimaginable a few decades ago, right now, the Internet has become an extension of our lives. The internet is part of everything, whether it’s work or life.

There is no surprise that marketers and online retailers have also begun selling their services on the internet. It is also much cheaper. For them, gone are the days when you have to shell out huge amounts of money just to get your message across.

However, there is a downside to this mass exodus of advertising. For one, the competition has become very stiff. With hacking, data security breaches and other data breaches, your targets or “leads”, are even more protected.

Acquiring these leads and converting them into new customers has now become an entirely different playing field.

Landing Pages are a crucial tool in the Internet ecosystem.

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For those of you who prefer a more visual experience, here is a video review from Laurie Wang on her YouTube channel. You may want to read our article for a more comprehensive look at Leadpages.

Landing Pages How To Edit Html Inside Leadpages

In the most basic sense, landing pages are a kind of internet web page that is independent in nature. Their most basic use is to convert leads or random website visitors and turn them into paying customers, a subscriber, or even just get some information.

Landing Pages got their name because these are the pages where your website visitors “land” in their journey from the world wide web. More often than not, a landing page is usually connected to a marketing campaign.

This marketing campaign could range from a video advertisement from youtube, banner advertisements from Facebook, and other campaign tactics from different social media sites.

Overall, you can simplify the landing page as a more lean and focused web page. Web pages encourage exploration but lead pages are focused on lead conversion.

A landing page should have a clear, concise, and specific “Call to Action”. This CTA will be the main focal point of the landing pages. It is the very reason landing pages exist.

A call to action is a brief phrase that encourages your visitors to take the desired action. As such, this should be very, very clear. Some good calls to action are as simple as: ‘”Press the Button to Buy now” or “Fill in the Form” to register now.

Overall, there are types of landing pages. Both share the goal of generating and converting leads. However, there are two ways of going about that. This will help you decide what type of landing page to create.

Lead generation landing pages are the type of landing pages that aims to create leads by taking data from visitors. These lead data include names, email addresses, and other relevant data. These landing pages are often used by B2B companies.

Meanwhile, Clickthrough Landing Pages are more focused on getting clicks. Clickthrough Landing Pages are more focused on getting clicks. This could be the product checkout page or the page where you can upsell the advertised product.

Like everything else on the internet, Landing Pages have undergone many changes. In the past, it would take countless back-to-back with a computer programmer and a designer just to get your message across. This can sometimes be frustrating and take a lot of effort.

As the need for landing pages grew, companies and services that allow for easier landing page creation popped up. A common feature that is shared among these page builders is the ability to create a landing page without a code.

These websites or services enable users to create numerous landing pages by themselves. You can do this without having to talk to anyone and in the quiet of the sun.

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LeadPages Overview: What’s it All About?

Leadpages is one of the many landing page services and websites. Leadpages is among the more famous names.

It focuses on creating pop-ups and landing pages to collect email addresses. The email addresses can be used to create a mailing list that can be used to market additional products.

There are two things that LeadPages sells to prospective users. This is their extensive range of templates and ease-of-use.

LeadPages boasts about its 150+ professionally-designed templates. These templates can be customized to your liking and make it easy to create landing pages. Leadpages purports to have templates that span multiple industries.

These industries include, but are not limited to:

  • Real estate
  • Photography
  • Travel
  • E-commerce

The other thing that Leadpages so proudly boasts about is the ease of their UI. It takes five minutes to create a traditional-looking lead page. This is much faster than making phone calls. For any excess time, you can help us.

Leadpages is among the oldest services of its kind on the internet. Clay Collins founded it in 2010. During that time, the company was based in Minneapolis in the United States. It was not until the beginning of the new decade that he sold the company.

Redbrick now owns the company, which is an online company that describes itself as “the backbone for disruptive digital companies”. They also own Shift and Rebase as well as Delivra and Assembly.

Leadpages Overview 2 – What Can It Do?

Leadpages would not be a good service if it didn’t have tools to create leads. As a landing page builder it is a given that it would have a landing page builder.

But what about the other features? What makes Leadpages different from other websites? This is a quick overview of its capabilities. We shall dive deeper into them later in the review.

As a landing page creator, Leadpages offers:

  • Drag and Drop Editing

Like most landing page builders, Leadpages also has a drag and drop editor to make it easier for developers to build their landing pages. This feature was added in 2016 as an option to the standard editor.

  • 130+ free templates along with a template marketplace.

If you are not able to build a landing page from scratch or are too busy, Leadpages offers templates that can be used to replace the text. You can hit publish once you are done.

A paid template might be a better option if the 130+ templates are not enough.

  • Many marketing integrations

You may be able to use Leadpages if you have a preferred or favorite service. This includes email marketing services and CRM, payment gateways, webinar programs, and many other things.

  • Hosted landing pages

For easier publishing, Leadpages allows you to host all your landing pages on their website. It is entirely optional, and you can still use your own domain name.

  • Website integrations

Just as with your marketing integrations, LeadPages allows you to integrate easily to your websites. LeadPages can hook up with WordPress through a plugin. A plugin is available for integration with Squarespace, Joomla and many other websites.

  • A/B Testing

It is essential to perform A/B testing if your landing page is to be effective. This will require lots of trial and error. This is where A/B testing comes in handy. This allows you to compare your landing pages and identify which ones you can improve upon.

  • Detailed analytics

Without proper analysis, your landing pages would not be performing well. Leadpages helps you with that by providing detailed analytics as well as the ability to combine it with Facebook Pixel, Google analytics, and more.

Aside from the landing page builder feature. Leadpages has its own branding features. These are the features that make LeadPages different from other landing page services.

  • Leadboxes

Leadpages allows you to make custom designed pop-up forms that you can display either automatically or through triggers by the user. This can help you increase your conversions.

  • Leadlinks

This is a one click sign up for offers geared towards existing subscribers. Send them a link, and they will be signed up for a webinar.

  • Leaddigits

This enables your leads to opt in to your stuff via their mobile phones and automated text messages.

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Leadpages Deep Dive

Landing Page Builder

Of course, the best place to start our review of Leadpages is at the main core of the service, its page builder

Leadpage’s landing page builder is pretty easy to use if you are familiar with a similar tool or a theme-based CMS like WordPress.

You start by creating a template. There are more than 130 templates available. You can also choose from their huge selection of paid templates.

Some templates are not always easy to use. Some templates seem outdated, and they need to be updated or edited to remain relevant or competitive.

It wouldn’t be the end of your world if there isn’t a template that meets your needs.

Drag and drop builders can be used to create a template or build one from scratch. This drag and drop builder is pretty intuitive. Furthermore, it is entirely code free. However, there are some limitations on it, which can be frustrating at times. How To Edit Html Inside Leadpages

On the right side of your screen, you can see a preview for how your page will look. You can access certain settings from the left sidebar. These settings include:

  • Widgets
  • Page layout
  • Page styles
  • Tracking page

Within these four options, let’s examine widgets a bit closer..

Widgets

Widgets are the main building blocks of your page. There are many types of widgets, so this is the place to look if you want to add something to your landing page.

You can include a button to your Call to Action if you have created a Call to Action. When you need a button, you will have to use the button widget.

The button widget allows you to:

  • You can customize your button. This includes the font and size of your button, as well buttons and text colors.
  • To determine the location of buttons, you can choose hyperlinks. You can even link another landing page from Leadpages, made entirely in your hands.

You can use the second option to offer a two-step opt in process for your visitors. They will click the button to open the pop-up that contains all their signup details. This is a better way to display details than on separate pages. How To Edit Html Inside Leadpages

We can also look at the Forms Widget.

Since we are working with landing pages, we will need to use many forms. For Leadpages, it is the forms widget that we will be using for this. It even gives you a lot of control. Using the forms widget allows you to:

  • Integrate with webinar or email marketing services
  • Add new form fields
  • Choose what to do after a user clicks submit.

The last option gives you further selections into what to do. You have the choice to:

  • Keep the user on the same page
  • Send them to another page like a thank you page or a confirmation page
  • Email them a file. This is another way to create lead magnets.

Last but not least, we need to look at the Checkout Widget.

We are working with subscriptions and buying and selling products so we need a way to make money. As such, the checkout widget is there to solve all your problems. This widget is relatively new in Leadpages.

The Leadpages checkout widget allows you to accept payments via Stripe and deliver digital products. These products can include eBooks, eMagazines and any other digital products, or tickets for an event (such a private webinar).

Truth be told, there is still a lot of work needed for their checkout widget, and there are still plenty of missing features.

Responsive Previews

It is undeniable that mobile traffic is slowly gaining on desktop traffic. As such, your website and your landing page should look well on any device, be it desktop or mobile.

With Leadpages, you are sure that your designs will be responsive. All pages can be viewed on mobile devices with their own design. Leadpages even allows you to preview how it looks. How To Edit Html Inside Leadpages

This preview is for Leadpages only. You cannot edit how your page will look on mobile. As such, you can’t really do anything fancy with it.

The only way to edit how your information will look on mobile is to edit how it will look on desktop.

A good reminder to remember is that the mobile/responsive version will always display items from right to left in descending order.

This means that if you put elements into columns, the left-most elements of your page will always be first and at the top of any columns or elements placed on the right.

Although it can be customized, Leadpages lacks a dedicated editor to create responsive pages. This is a major flaw in the overall builder.

Publishing

Once you are done designing your landing page, all you need to finish up is to publish it. There are many ways that Leadpages can publish your landing pages.

  • Publishing through Leadpages
  • Publishing through your custom domain connected to Leadpages
  • WordPress Plugin – Publishing
  • Publishing as an HTML How To Edit Html Inside Leadpages

Publishing your landing page using Leadpages’ domain is the easiest way. Whenever you publish within Leadpages, it is automatically hosted on their own servers. This landing page is available for you to use if you wish.

Some people feel that using your domain is not professional. Leadpages however, also allows you to connect your own custom domain to your Leadpages account and then publish your landing page there.

However, all pages published through this method are still hosted on Leadpages. They do not publish pages directly to your server. You will also need to have a subscription plan that allows you to connect multiple domains.

Uploading your page manually to your domain is possible. You can download the HTML file and upload it to your domain. Uploading your page will depend on the website you have.

Keep in mind that you will need a domain name and a web host in order to publish your HTML page.

Lastly, if you use WordPress for your website, you can easily publish your landing page through a premium WordPress Plugin. This is the most straightforward option, aside from publishing it through Leadpages.

Simply connect your WordPress website with your Leadpages account. The plugin will do the rest. If you wish to enable SEO, you can do so by clicking here.

A/B Split Testing

Anyone who is serious about their landing pages will not use A/B split testing. Leadpages makes it easy for you to set up A/B tests for your landing pages on your dashboard.

Leadpages allows you to control their A/B split testing. To allow you an easier time for comparison, Leadpages allows you to copy the control page and make a few tweaks to it.

To control how much each variant gets, you can also choose traffic distributions. How To Edit Html Inside Leadpages

Analytics

A/B Split testing is only one way to analyze your landing page performance. Luckily, Leadpages has its own analytics tab. This provides a glance at how well your lead pages are being visited and how many of these visitors are being converted.

If you need a deeper view and more analytics, Leadpages can be integrated to third-party apps and programs like Facebook Pixel and Google Analytics. These programs provide more detailed analytics.

How To Edit Html Inside Leadpages

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Leadbox (Pop-ups)

Leadbox is Leadpages’ version of pop-ups. These pop-ups aim to create a last-ditch effort for conversion. It is as simple as creating your landing page with the drag-and drop builder.

After you have created your pop-up you can decide how it triggers. You have many options when it comes to this. Leadpages has plenty of them. Some of them include:

  • As plain text
  • Click the button to see more
  • As image links
  • As a time-locked and time-scheduled event.
  • As exit intent popup How To Edit Html Inside Leadpages

Experimenting with these tools allows you to find novel ideas for more conversions and can even lead to fewer conversions slipping through your fingers.

Alert bars

Another feature that is entirely unique to Leadpages is the ability to create alert bars or notification bars. Another tool that is new has been added to the site.

These alert bars communicate your message to site visitors without being distracting. They don’t take up the entire page like pop-ups. Even on mobile, which have a smaller screen, they do not obstruct much of the screen.

Alert bars are simply excellent in adding CTAs to pages on your website that are more passive in terms of generating leads. Some CTA’s you can include in these alert bars are:

  • Driving signups (for an event or a webinar)
  • Promoting Offers
  • Expanding your mailing list

These alert bars can even be connected to your landing page hosted by lead pages or to standalone sites made with other tools like WordPress. Even analytics can work on how well the site is performing.

Leadlinks

Leadlinks is another feature offered by Leadpages, but this one is smaller and might not be used as much.

Leadlinks can be used to send an invitation to your subscribers instantly. It allows you to send a link to your subscribers as an invite to an event you are hosting. You don’t even need to sign up. They just need to click the link and be signed up.

This is highly effective whenever you email blast for an event you want to send your current members.

Leadlinks is a great tool for converting leads, despite its low usage numbers. How To Edit Html Inside Leadpages

Leaddigits

Leaddigits, another tool from Leadpages, facilitates conversion. It is now possible to convert via text messages or mobile devices.

It might be some kind of niche reach. It is still an important and practical tool to have. You can send more to your customers the more conversions you can collect.

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Leadpages Price Point

Leadpages is the most affordable landing page maker. It all comes down to their target audience. Leadpages caters its price towards individuals and small businesses. Leadpages is different from other services that are only available to larger companies.

Leadpages offers three payment options, one monthly, one annually and two-year. This gives you some flexibility in how you pay for the service. Each option can reduce the price significantly.

Leadpages offers three plans. The features included in these plans can vary. As such, examining them might help you decide which one to choose.

Leadpages Standard ($37/mo – paid annually) Leadpages Pro ($79/mo) – Annually Leadpages Advanced ($321/mo, paid annually)
Unlimited pages All standard features All Pro and Standard Features
Unlimited Traffic Online sales and payments Advanced Integrations
Unlimited Leads Unlimited A/B Split Testing 5 Free Sub Accounts
Unlimited Pop-ups Email Trigger Links 50 Extra Opt-in Text Campaigns
Unlimited Alert Bars 10 Opt-in Text Campaigns 1-on-1 Quick Start Call
Hosting is free Partial Discounts Leadpages Virtual Workshops
Connect 1 Domain
200+ Mobile-Responsive Templates
40+ Standard Integrations
Facebook and Instagram AdBuilder
Tech Support (via Email)
Weekly Group Coaching

LeadPages Pros and Cons

Pros

  • The Competition is more affordable than ours.
  • It is easy to use, especially for beginners.
  • Allows you to create landing pages quickly
  • It is easy to locate templates using filters.
  • This allows you to sort templates according to highest conversion rate. How To Edit Html Inside Leadpages
  • Solid integration options
  • Unlimited traffic in all plans
  • Built-in analytics
  • Easy two-step opt-ins
  • Good selection of widgets
  • Alert bars and Pop-ups make for good and refreshing CTA’s on your site

Cons

  • Even though you have a responsive preview, there is no way to modify the responsive version of your webpage.
  • Costs extra to upload some custom templates
  • Limited styling Options
  • Builders can be more complicated than the competitors and may not be as flexible.
  • Aside from being clunky, the builder can be a bit buggy
  • No Enterprise Option
  • A/B Testing is limited on the Standard Plan

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Leadpages Final Thoughts

Leadpages looks great on paper. You have many options to make a landing page that is attractive and professional at a reasonable price. Drag-and-drop builders make it easy to create a landing page that is creative.

That’s the thing, however. Most of these ideas are only good on paper. Leadpages’ builder is very slow and inefficient. Instead of satisfaction, customers might find themselves feeling the opposite: frustration.

Then there is a pricing issue. First, let’s look at the good side: It is more affordable than its competitors. It offers unlimited pages, traffic, and leads. You even get 200+ templates for free. These are all welcome features.

However, some of the more crucial and important features can only be found in the more advanced plans.

The most critical of all of these features is the A/B split testing. As I have mentioned, A/B testing is crucial in creating a high-performing landing page. Unfortunately, the A/B testing feature Leadpages offers can only be used in the Pro plan. How To Edit Html Inside Leadpages

Other things to note that are only available in the Pro plan are the online sales and payments features. Advanced integration is available only to advanced plans. If you find one of your favorite services in this category, you will have to purchase that plan.

All these beats the reason for the standard plan. Effectively, you have to pay for the Leadpages Pro plan in order to get the most out of it.

All in all, Leadpages has the potential to be a good service. We could have a great competitor for landing page creators if it could fix its builder and make A/B split testing accessible to all plans.

Leadpages Frequently Asked Questions How To Edit Html Inside Leadpages

What sets Leadpages apart from other landing page creators.

The best thing about Leadpages is its ability to create pop-ups or alerts.

Pop-ups are another lead conversion tool you can choose to trigger when a user on your site does something. Pop-ups can be used to convert leads last-ditch and prevent them from slipping by your fingers.

Alerts work in the same way pop-ups do. They are additional tools that help convert leads. They also preserve the user experience by not being too intrusive while the user is using the website.

How much do Leadpages Cost?

Leadpages cost will depend on the type of plan you want to take.

The cheapest plan costs $37 per month and goes up to $239 per month for the most advanced plan.

How do Leadpages work?

Leadpages is a landing-page builder that generates leads.

It has a drag-and-drop page builder that allows users to create pages even without knowledge of coding. Leadpages has many features that will help you optimize your landing pages based on how you use them.

Does Leadpages offer a free trial?

Yes, Leadpages offers a 14-day free trial.

Leadpages offers only a 14-day free trial. All claims of a 30-day-to-60-day trial are false.

How can I integrate Leadpages into my email marketing tool?

Leadpages can integrate with many email marketing tools.

It would depend on which email service you use to integrate them. To find out more, check the web pages of the tool or lead pages.

Can I cancel my Leadpages account? What can I do?

If you are not satisfied with the service, it is possible cancel your Leadpages account.

This can be done by visiting the billing link in your account page. In there, you will find a canceled subscription. To complete the process, click on this link

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